NETSCOUT’s ISNG Smart Data Technology Feeds Real-time Network
Performance and Customer-centric Data into IBM’s Telecom Analytics
Solutions Portfolio
WESTFORD, Mass.--(BUSINESS WIRE)--
NETSCOUT
SYSTEMS, INC., (NASDAQ: NTCT), a leading provider of service
assurance, security, and business analytics, today announced a
collaboration with IBM. Under the agreement, IBM will leverage NETSCOUT's
Smart Data Technologies which includes its Adaptive Service
Intelligence (ASI) patented technology to drive data-centric workflows
and decision making for Communication Service Providers (CSPs).
The collaboration centers on NETSCOUT’s
software-based InfiniStreamNG™ real-time information platform, which
delivers unparalleled visibility into both physical and virtual networks
by instantaneously converting high-volume network traffic into granular
yet highly contextual subscriber meta-data or Smart Data at the
collection point. Mutual customers will benefit by feeding NETSCOUT’s
subscriber-centric Smart Data for voice, video, data and OTT services
into IBM’s Telecom Analytics Solution.
NETSCOUT’s Smart Data combined with IBM’s analytics capabilities
provides the “always on” multi-dimensional subscriber meta-data,
enabling CSPs better understand the behaviors and motivations of their
customers through a data-driven, customer-centric business model and
drive network change. With this new integrated solution that utilizes
NETSCOUT’s CORE to RAN network data view, CSPs gain better insight into
customer needs, allowing them to innovate across core operational and
service areas, including customer care, sales and marketing to
ultimately reduce subscriber churn and strengthen and grow revenue. The
solution will also enable CSPs to create new business models around
customer behavior modelling as well as participation in broader
ecosystems that will drive CSPs overall value.
This agreement allows IBM to offer selected models of NETSCOUT’s ISNG
probes, via a pure software model. This OEM arrangement provides both
NETSCOUT’s and IBM’s customers another channel to purchase NETSCOUT
software along with IBM’s Telecom Analytics Solution as a bundled
offering.
“Demand for proactively predicting customer behavior is on the rise, and
along with it the need for flawless network performance in order to
ensure the highest quality customer experience, which is critical to
maintain loyalty and prevent churn,” said Anil Singhal, co-founder,
president, and chief executive officer, at NETSCOUT. “By adding the rich
data from NETSCOUT’s Adaptive Service Intelligence technology to IBM’s
Telecom Analytics Solution, we are able to bring together network and
subscriber data from multiple sources in a way that offers an
unparalleled, end-to-end view of what the customer is actually
experiencing. Communications service providers need smart, real-time
performance data for smarter insights and smarter analytics. This
partnership delivers it.”
“Communications Service Providers need to leverage vast volumes of
information, so they can make more intelligent decisions and assure both
exceptional customer experiences and network performance in today’s
dynamic environment,” stated Gary O’Driscoll, Worldwide Lead, Telecom
Analytics Solutions, at IBM. “This collaboration is part of a
long-standing relationship between our two companies that focuses on a
wide range of products including lab test equipment, field installations
tools, and monitoring and troubleshooting systems. By working together,
we are committed to providing more value to our shared customers.”
About NETSCOUT
NETSCOUT SYSTEMS, INC. (NASDAQ: NTCT) assures businesses against all
disruptions in their digital services whether in availability,
performance, or security. Our market and technology leadership stems
from combining our patented smart data technology with smart analytics.
We provide real-time, pervasive visibility, insights and Wi-Fi tools
customers need to accelerate, and secure their digital transformation.
Our approach transforms the way organizations plan, deliver, integrate,
test, and deploy services and applications. Our nGenius service
assurance solutions provide real-time, contextual analysis of service,
network, and application performance. Arbor security solutions protect
against DDoS attacks that threaten availability, and advanced threats
that infiltrate networks to steal critical business assets. To learn
more about improving service, network, and application performance in
physical or virtual data centers, or in the cloud, and how NETSCOUT’s
performance and security solutions, powered by service intelligence can
help you move forward with confidence, visit www.netscout.com or
follow @NETSCOUT and @ArborNetworks on Twitter, Facebook, or LinkedIn.
©2018 NETSCOUT SYSTEMS, INC. All rights reserved. NETSCOUT, the
NETSCOUT logo, Guardians of the Connected World, Adaptive Service
Intelligence, InfiniStream, InfiniStreamNG, nGenius, and nGeniusONE, are
registered trademarks or trademarks of NETSCOUT SYSTEMS, INC., and/or
its subsidiaries and/or affiliates in the USA and/or other countries.
Third-party trademarks mentioned are the property of their respective
owners.
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NETSCOUT
Donna Candelori, +1-408-571-5226
Director, Corporate
Communications
Donna.candelori@netscout.com
Source: NETSCOUT SYSTEMS, INC.